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Rick Smith
July 31, 2001, 08:04 PM
Gordon wrote -

> Now that the Net Guerrilla (Rick Smith) is
> back from his American Tour, (and I
> understand he played to sold out crowds
> everywhere he went)...

Quite true. *g*

> perhaps he can jump in here. I think the
> Correspondence Course might be a perfect
> GUERRILLA product.

> I mean a course on how to do a course.
> HMMMM.

I agree on both counts. In fact, I've been thinking about how to turn one of my upcoming products into a correspondence course. It looks like it would be a natural.

> Do the same for anything that interests you.
> We call it research. Now I'd be willing to
> bet just about anyone that I can find a
> CORRESPONDENCE course on just about any
> topic or interest.

> And if I can't, then I can find the
> opportunity to do one.

> Think about it. You'll need a MASTER set of
> the course, that you can print on demand. It
> isn't too much different than a newsletter,
> except you can start lesson ONE at anytime,
> and have a continuity program...where you
> charge the credit card or wait for the next
> check to arrive before you send out the next
> lesson.

> NOW, you've got to offer some sort of
> CERTIFICATE. When you take a class at New
> Horizons Computer Training Center, you walk
> out with a nice certificate you can frame
> and hang on your wall.

Yes. The all important certificate. *g*

> So, you have a subject that you know well,
> or can research on, then you put together
> lessons, then you offer a FREE lesson, maybe
> via classified ads (how about that place
> that you get millions of readers for only
> 180 bucks...to test in).

> So, does anyone have any thing to add? I
> think there is a lack of knowledge on the
> correspondence course.

Yes. Aren't some online seminars actually an updated version of the correspondence course?

More thoughts. 60 Minutes, (I think it was them), did a large piece on long distance learning last Sunday. The University of Phoenix, (correspondence only I believe), is now the largest private university in the US. And the dollars are there as well. JDB told us what the rates are. Those are similar to what was quoted in the 60 Minutes piece.

JDB also brought up the Cleveland Institute of Electronics. I remember their ads. They ran the same one forever. (BTW, guess where they're located? Cleveland of course! *g* Saw their building when I was driving downtown recently.) Like ICS, they were quite successful for a long time. I don't know if CIE is still running ads but it was the dream of many of boy to learn to fix radios and then keep the radio you built! Those ads were classics. Like the JS&A and DAK catalogs I used to get, I wish I still had some of them as examples. (The GRIT ads as well.)

Rick Smith, "The Net Guerrilla"


The Guerrilla Product Developer's Forum (http://www.netguerrilla.org/wwwboard/wwwboard.html)


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