Michael S. Winicki
May 12, 2003, 07:06 AM
The line consists of body lotions, creams, facial scrubs, shampoos and conditioners.
The products are anywhere from 97 to 99% natural. The contain no petroleum additives like mineral oil and petrolatum. They contain no harsh detergents like lauryl sulfates. They do not contain propylene glycol (a main ingredient of anti-freeze). Nor do they contain Urea (animal urine) or formaldehyde. They contain no lanoline, which is highly allergenic.
This product line is comparable in price to what "Bath & Body" sells their products for, which of course do contain many of the ingredients listed above.
Anyhow I'm working with a client and haven't found that "winner" of a name for the product line yet. I think words like "natural" are overused and I'm looking for something unique and striking.
Any thoughts?
Thank you,
Mike Winicki
The products are anywhere from 97 to 99% natural. The contain no petroleum additives like mineral oil and petrolatum. They contain no harsh detergents like lauryl sulfates. They do not contain propylene glycol (a main ingredient of anti-freeze). Nor do they contain Urea (animal urine) or formaldehyde. They contain no lanoline, which is highly allergenic.
This product line is comparable in price to what "Bath & Body" sells their products for, which of course do contain many of the ingredients listed above.
Anyhow I'm working with a client and haven't found that "winner" of a name for the product line yet. I think words like "natural" are overused and I'm looking for something unique and striking.
Any thoughts?
Thank you,
Mike Winicki
