A look at products being sold in the tabloids...
 

Stuff being sold in the tabloids...

These are from the "Globe" June 10th, 2003 issue:

Full page ad-"Free National Research Project Open to All Skeptical Lottery Players... Lottery Players: Here's how to win up to $250,000.00 (and even much more) within 2 months" (MSW notes-this is obviously a 2-step ad... what they are doing is collecting names. They are probably going to follow up with some sort of information package)

Full page ad-"New York Policewomen Fight Crime and Fat With Breakthrough Estrolean Weight Loss Program" (MSW notes-this is a two-step ad that refers people to various supplement and sports nutrition retail centers)

Quarter page ad-"Lose 10 Pounds Now...With Perscription Diet Aids"

Half-Page ad-"Get Your Career Dipoloma" (MSW notes-from the Stratford Career Institute. These type of ads have been running in magazines and newspapers since the beginning of time)

Quarter page ad-"Stop Fungus" (MSW notes-ad refers to toe nail fungus)

Three-quarter page ad-"Chinese Tea Diet"

Three-quarter page ad-"50ft. Magna Hose"

Quarter page ad-"Free Poety Contest"

Quarter page ad-"Order Diet Pills"

1/8 page ad-"Credit Cards, Loans, Bills Overdue?"

1/8 page ad-"To Someone Who Stutters, It's Easier Done Than Said" (MSW notes-I like that headline)

1/8 page ad-"Free Perscriptions"

1/8 page ad-"$2150.00 A Month For Life!" (MSW notes-an Entitlement Services agency that charges $14.95 for more info)

These are from the "Weekly World News" June 10th, 2003 issue:

Full page ad-"Train at Home for A Succeessful Future" (MSW notes-another career building company)

Full page ad-"By Combining 2 methods, Mr. Carson Won The Sum of $3,629,181.60... See How He Can Help You Win The Lottery..."

Three-quarter page ad-"Now available to the public from Medical Research Press, The Pictorial Encyclopedia of Human Curiosites" (MSW notes-this book sells for $6.95)

Full page ad-"Miracle Asian Diet"

Three-quarter page ad-"Official 100th Anniversary 'Motor Sounds' Wall Clock" (MSW notes-A regular clock sells for $19.95 and the deluxe model sells for $29.95)

One Half page ad-"Get your career diploma in the field of your choice" (MSW notes-another ad for the Stratford Career Institute)

Full page ad-"Better than Botox?" (MSW notes-An ad for Strivectin, a cream that stretches the skin... Preparation H will do the same thing!)

Many of the products advertised in these two tabloids are neither trickly or exotic. Virtually anyone that visits this forum could come up with similar products that would sell in these tabs.

The "Weekly World News" is priced rather reasonably. Its distribution is much smaller than its sister tabs, the "Globe", the "Star", the "Sun" and the "National Examiner".

Take care,

Mike Winicki

Why Am I Not Surprised....
 

That many of these same subjects appear in the Spam ads that appear in our inboxes all too frequently?...The answer of course is that however you go about marketing it this is the stuff that is selling...

Rooster
www.rockerwisdom.com

Stuff being sold in the tabloids...

> These are from the "Globe" June
> 10th, 2003 issue:

> Full page ad-"Free National Research
> Project Open to All Skeptical Lottery
> Players... Lottery Players: Here's how to
> win up to $250,000.00 (and even much more)
> within 2 months" (MSW notes-this is
> obviously a 2-step ad... what they are doing
> is collecting names. They are probably going
> to follow up with some sort of information
> package)

> Full page ad-"New York Policewomen
> Fight Crime and Fat With Breakthrough
> Estrolean Weight Loss Program" (MSW
> notes-this is a two-step ad that refers
> people to various supplement and sports
> nutrition retail centers)

> Quarter page ad-"Lose 10 Pounds
> Now...With Perscription Diet Aids"

> Half-Page ad-"Get Your Career
> Dipoloma" (MSW notes-from the Stratford
> Career Institute. These type of ads have
> been running in magazines and newspapers
> since the beginning of time)

> Quarter page ad-"Stop Fungus" (MSW
> notes-ad refers to toe nail fungus)

> Three-quarter page ad-"Chinese Tea
> Diet"

> Three-quarter page ad-"50ft. Magna
> Hose"

> Quarter page ad-"Free Poety
> Contest"

> Quarter page ad-"Order Diet Pills"

> 1/8 page ad-"Credit Cards, Loans, Bills
> Overdue?"

> 1/8 page ad-"To Someone Who Stutters,
> It's Easier Done Than Said" (MSW
> notes-I like that headline)

> 1/8 page ad-"Free Perscriptions"

> 1/8 page ad-"$2150.00 A Month For
> Life!" (MSW notes-an Entitlement
> Services agency that charges $14.95 for more
> info)

> These are from the "Weekly World
> News" June 10th, 2003 issue:

> Full page ad-"Train at Home for A
> Succeessful Future" (MSW notes-another
> career building company)

> Full page ad-"By Combining 2 methods,
> Mr. Carson Won The Sum of $3,629,181.60...
> See How He Can Help You Win The
> Lottery..."

> Three-quarter page ad-"Now available to
> the public from Medical Research Press, The
> Pictorial Encyclopedia of Human
> Curiosites" (MSW notes-this book sells
> for $6.95)

> Full page ad-"Miracle Asian Diet"

> Three-quarter page ad-"Official 100th
> Anniversary 'Motor Sounds' Wall Clock"
> (MSW notes-A regular clock sells for $19.95
> and the deluxe model sells for $29.95)

> One Half page ad-"Get your career
> diploma in the field of your choice"
> (MSW notes-another ad for the Stratford
> Career Institute)

> Full page ad-"Better than Botox?"
> (MSW notes-An ad for Strivectin, a cream
> that stretches the skin... Preparation H
> will do the same thing!)

> Many of the products advertised in these two
> tabloids are neither trickly or exotic.
> Virtually anyone that visits this forum
> could come up with similar products that
> would sell in these tabs.

> The "Weekly World News" is priced
> rather reasonably. Its distribution is much
> smaller than its sister tabs, the
> "Globe", the "Star", the
> "Sun" and the "National
> Examiner".

> Take care,

> Mike Winicki




"Don’t get ripped off!"...

Web site errors....
 

Hi:

While AOL effectively sealed the fate of Netscape they haven't buried it yet and a few of us diehards are still going to use it for a while yet.

On your web site you have 3 links not working in Netscape because you have left a space in the addess path...Order Here, Sample Questions, Tip Of The Month.

Cornell

Thanks!....
 

What little I know about html is self-taught...Sometimes I don't pay attention to myself!...I will see if I can fix it...

Rooster
www.rockerwisdom.com

Hi:

> While AOL effectively sealed the fate of
> Netscape they haven't buried it yet and a
> few of us diehards are still going to use it
> for a while yet.

> On your web site you have 3 links not
> working in Netscape because you have left a
> space in the addess path...Order Here,
> Sample Questions, Tip Of The Month.

> Cornell

Re: Why Am I Not Surprised....
 

Rooster -

> That many of these same subjects appear in
> the Spam ads that appear in our inboxes all
> too frequently?...The answer of course is
> that however you go about marketing it this
> is the stuff that is selling...

I'm not going to debate the value of the products offered. However, Mike is giving us a world class education here. Do you know what one of the most highly read publications on the planet is? It's the "National Enquirer." Their copywriters are also some of the best paid copywriters in the business. And ads in the "National Enquirer" cost a small fortune. Why is this? Because even though no one will admit it, people read it and they must be buying from the advertisers. Many a marketing "guru" suggests studying the tabloids to learn how to write attention getting copy.

Rick Smith, "The Net Guerrilla"