Marketing Question
 

A friend has given me the "Resell Rights" to a program he's averaged $150,000 per year with, over the past 10 years.

He created BOOKLETS for Credit Unions....gave the Booklets to the CU's at NO charge and....sold $20,000 to $40,000 worth of ADS to Car Dealers in each one.

He averaged $25,000 for every run of 5,000 booklets which cost him less than $1 each. He did this 6 to 8 times a year....for the past 10 yrs.

Due to his wife's ill health....he's decided not to continue the Credit Union Booklet program.

I have NO CLUE what the "Reprint Rights" for this program is worth.

So, I'm asking WHAT do YOU think a "PROVEN, TURN-KEY" program like this would be worth.

Give me some hints!

Thanks....Don Alm

Information on the "Credit Union Booklet" program.
http://www.pjbux.com/Booklets


Booklets for Credit Unions

Re: Marketing Question
 

> So, I'm asking WHAT do YOU think a
> "PROVEN, TURN-KEY" program like
> this would be worth.

> Give me some hints!

$19.95 ... but ONLY if it came with an iron-clad, money-back guarantee.

Re: Marketing Question
 

> So, I'm asking WHAT do YOU think a
> "PROVEN, TURN-KEY" program like
> this would be worth.

Since you're in the business of selling "turn-key programs," I'm 99.44% certain that your assessment of how much the program is worth is more accurate than mine, Don.

But since you asked... I'd whip out my credit card or checkbook for $199 RIGHT NOW. If I weren't in the middle of starting up another business at the moment that number would be between $499 and $699 (but I'd want to talk with a couple of local credit unions and car dealers to "confirm" the concept before giving you my credit card info).

By the way... if you go with Sal's $19.95 recommendation, I'll take TWO copies, please! ;-)

~~Steve

Person to consult on this is Paulette Ensign (DNO) (DNO)