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Old June 5, 2003, 12:26 AM
Michael Ross (Aust, Qld)
 
Posts: n/a
Default 27% response to a cold list good enough?

Averaged to 16%.

All done with two-step - classified ad to generate leads, sales letter with floppy to close sale.

Trick is to make sure those you send it to have a computer. Otherwise you waste sending floppy disks.

It doesn't cost much to give it a go. So run your ad, send your letter with encrypted floppy, and see what happens.

Michael Ross