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Old June 5, 2003, 02:35 PM
Shawn
 
Posts: n/a
Default Re: What else do you need?

Andy,
I agree with you 100%. The magic floppy is going to be used as a follow-up, for a real estate course sales letter that is getting a 3-5% closure
rate.

Im trying to find alternative ways besides a standard follow-up(s) to get the other 95% to buy.

Shawn

> The magic floppy is an excellent sales tool.

> It's easy to create a sense of scarcity,
> urgency and ownership... an experienced
> salesmans dream.

> The fact is technology keeps putting itself
> forward as *THE* sales tool and it never
> will be.

> Excellent sales copy and finding a product a
> niche *wants* is far more important than the
> medium

> Whether you use a parchment, a floppy, or
> dvd-r unless you have the basic sales skills
> its all irrelevant.

> Its just a lot of people see the medium as
> containing the secret these days... it never
> was and never can be.

> Take care,
> Andy