Marketing Question

A friend has given me the "Resell Rights" to a program he's averaged $150,000 per year with, over the past 10 years.

He created BOOKLETS for Credit Unions....gave the Booklets to the CU's at NO charge and....sold $20,000 to $40,000 worth of ADS to Car Dealers in each one.

He averaged $25,000 for every run of 5,000 booklets which cost him less than $1 each. He did this 6 to 8 times a year....for the past 10 yrs.

Due to his wife's ill health....he's decided not to continue the Credit Union Booklet program.

I have NO CLUE what the "Reprint Rights" for this program is worth.

So, I'm asking WHAT do YOU think a "PROVEN, TURN-KEY" program like this would be worth.

Give me some hints!

Thanks....Don Alm

Information on the "Credit Union Booklet" program.
http://www.pjbux.com/Booklets


Booklets for Credit Unions