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-   -   How Entroopeneers Get Ideas! (http://www.sowpub.com/forum/showthread.php?t=2453)

Don Alm April 2, 2002 08:40 PM

How Entroopeneers Get Ideas!
 
Hello! For the past 35 yrs I've been supporting myself and my family (with a VERY confortable lifestyle) on MY WITS and Creative Imagination and Courage to TAKE THE FIRST STEPS to TRY an idea for a money-making project!

Fortunately, there have been very few failures. However, some have not been as successful or profit producing as I thought they'd be when I started them.

I truly enjoy TRYING NEW IDEAS! It gets my adrenalin going when I,
do the research, create the program, put together the paperwork and go out and HIT THE MARKET...like a fullback hitting the line.

I recently put together an Advertising program involving placing Ads on Restaurant Daily Special Boards.

And, because I was talking to local merchants...I usually try and "pick their brains" to find out "what problems they are having".

MOST of these people WANT Ad Programs that will bring NEW Customers thru their doors;
That's why they pay me for space on my Ad Projects.

And...because I had been aware, since July of '01, of a new program called "Permission email Marketing"...which involves getting EXISTING customers to become more frequent buyers...I decided to give my best sales gals a swing at this program.

These gals are DYNOMITE! They sell Radio Advertising for their "base income" and sell MY Programs when I have something for them.
(I know, I know...my constant-detractors will tell you "ya cain't work for a Radio Station selling Radio Ads and ALSO sell for someone else, "on the side""! Well "I DO"!...and I have for 30 yrs and NOT had a problemo in 30yrs!)

I recently "unleashed" them into an "Email Marketing Club" program with a shopping Mall. They got the accounts, THEN...it was up to ME and my "back-up" staff to do the "follow-thru".

Well...let me tell ya...it was a BEAR!

Collecting emails...sending emails to these people and sending MORE emails according to the "wishes or non-wishes" of the clients.

Even though I had someone to do the sending and follow-up...it was a PURE HASSLE!

So, I turned it over to the person who I was paying to do the follow-up.

This "Email Marketing Club" thingee reminded me of the days when I was doing "Direct Mail Coupons".

I'd bust my fisterous selling merchants on paying me to have me send their coupons (along with 25 or 30 other merchant's coupons)...THEN...I'd have to PRINT the Coupons...PRINT the envelopes...BUY the Mailing List...LABEL the envelopes (Labor)...STUFF the coupons into the envelopes (more LABOR)...PREPARE the mailing for the PostOffice (MORE LABOR)....PAY for the Postage and HOPE the participants got a response so they would go again.

HOGWASH!

The same with the Email Marketing thingee.

Sure...I'm positive, thatthere are some folks who enjoy doing a LOT OF WORK to follow-up and try to appease each client BUT...with many of these types of clients (small business people)...if you DON'T flood their doors with new customers...THEY AIN'T GONNA KEEP PAYING YOU!

SO....after giving this a STRONG, College try...I turned it over to the person who was doing the work...and I sat down and looked at what it was that I would REALLY like to do...at my stage in life;

I REALLY would like to have a biz where I could sell clients, PREFERABLY...without having to see them in person THEN...have very little to do with the "Follow-Up"! AND....get them to re-pay, either monthly or yearly for my "program".

Well...after much investigating...I think I've found the PERFECT program for ME;

HERE'S HOW MY MIND WORKS;
I knew that it was TOUGH trying to get small businesses to part with their bux so I thought, WHICH businesses are selling HIGH TICKET items?

I asked myself; WHO is selling HIGH TICKET items AND...WHAT would they WANT?

Well...from my vast experiences in the trenches I remembered that the ONE THING these businesses WANTED was....QUALIFIED LEADS!

So...I began researching what was available and who had a "Lead Program" for these types of biz...that was working!

Fortunately...in the year 2002...we have this thingee called "The Internet". WOW! Did I find the stuff.

I found companies making $500,000 a MONTH supplying these biz with "Qualified" Leads. I found one guy who is a "One-Man Show" (he doesn't even have someone answer his phone) who has over 300 businesses paying him a MINIMUM of $600 a month...$18,000 A MONTH...and his "Lead Generating System" does all the work for him, automatically.

Once he gets an account...he "plugs" them into his system and he doesn't have to do another thing except send them a bill at the end of the month. His "System" does everything for him and all he has to do is...keep getting new accounts.

WOW! THAT IS FOR ME!

And...after doing more research I found only a handful of businesses trying to cover this vast NICHE MARKET....which means there's room for ME and a few others to jump in and pick up the gold nuggets lying on the floor.

So...I think I've found the "perfect" biz (for ME anyway) A Biz where I can get clients REMOTELY via phone and fax. A Biz where clients HAVE MONEY and ARE WILLING TO SPEND IT...to the tune of $500 and up a month for my "service". (Just 20 of these clients can bring in $10,000 Monthly)

PLUS...the "system" automatically does all the "work" for me.

UTOPIA!

So...I hope I've been able to "let you see into the mind of a "entroopeneer"! I look for "WANTS"!

What do people WANT? AND...are they willing and able to PAY?

And...does the fulfillment involve lots of work or very little?

Thanks for reading....if you'd like to know more about my latest "venture"...send me an email.

Don Alm...Entroopeneer

Bill April 3, 2002 11:28 AM

Re: How Entroopeneers Get Ideas!
 
Hi Don! Could you tell us when you'll be gettin' back to everyone who requested your info? Lookin' forward to it! Bill

> Hello! For the past 35 yrs I've been
> supporting myself and my family (with a VERY
> confortable lifestyle) on MY WITS and
> Creative Imagination and Courage to TAKE THE
> FIRST STEPS to TRY an idea for a
> money-making project!

> Fortunately, there have been very few
> failures. However, some have not been as
> successful or profit producing as I thought
> they'd be when I started them.

> I truly enjoy TRYING NEW IDEAS! It gets my
> adrenalin going when I,
> do the research, create the program, put
> together the paperwork and go out and HIT
> THE MARKET...like a fullback hitting the
> line.

> I recently put together an Advertising
> program involving placing Ads on Restaurant
> Daily Special Boards.

> And, because I was talking to local
> merchants...I usually try and "pick
> their brains" to find out "what
> problems they are having".

> MOST of these people WANT Ad Programs that
> will bring NEW Customers thru their doors;
> That's why they pay me for space on my Ad
> Projects.

> And...because I had been aware, since July
> of '01, of a new program called
> "Permission email
> Marketing"...which involves getting
> EXISTING customers to become more frequent
> buyers...I decided to give my best sales
> gals a swing at this program.

> These gals are DYNOMITE! They sell Radio
> Advertising for their "base
> income" and sell MY Programs when I
> have something for them.
> (I know, I know...my constant-detractors
> will tell you "ya cain't work for a
> Radio Station selling Radio Ads and ALSO
> sell for someone else, "on the
> side""! Well "I
> DO"!...and I have for 30 yrs and NOT
> had a problemo in 30yrs!)

> I recently "unleashed" them into
> an "Email Marketing Club" program
> with a shopping Mall. They got the accounts,
> THEN...it was up to ME and my
> "back-up" staff to do the
> "follow-thru".

> Well...let me tell ya...it was a BEAR!

> Collecting emails...sending emails to these
> people and sending MORE emails according to
> the "wishes or non-wishes" of the
> clients.

> Even though I had someone to do the sending
> and follow-up...it was a PURE HASSLE!

> So, I turned it over to the person who I was
> paying to do the follow-up.

> This "Email Marketing Club"
> thingee reminded me of the days when I was
> doing "Direct Mail Coupons".

> I'd bust my fisterous selling merchants on
> paying me to have me send their coupons
> (along with 25 or 30 other merchant's
> coupons)...THEN...I'd have to PRINT the
> Coupons...PRINT the envelopes...BUY the
> Mailing List...LABEL the envelopes
> (Labor)...STUFF the coupons into the
> envelopes (more LABOR)...PREPARE the mailing
> for the PostOffice (MORE LABOR)....PAY for
> the Postage and HOPE the participants got a
> response so they would go again.

> HOGWASH!

> The same with the Email Marketing thingee.

> Sure...I'm positive, thatthere are some
> folks who enjoy doing a LOT OF WORK to
> follow-up and try to appease each client
> BUT...with many of these types of clients
> (small business people)...if you DON'T flood
> their doors with new customers...THEY AIN'T
> GONNA KEEP PAYING YOU!

> SO....after giving this a STRONG, College
> try...I turned it over to the person who was
> doing the work...and I sat down and looked
> at what it was that I would REALLY like to
> do...at my stage in life;

> I REALLY would like to have a biz where I
> could sell clients, PREFERABLY...without
> having to see them in person THEN...have
> very little to do with the
> "Follow-Up"! AND....get them to
> re-pay, either monthly or yearly for my
> "program".

> Well...after much investigating...I think
> I've found the PERFECT program for ME;

> HERE'S HOW MY MIND WORKS;
> I knew that it was TOUGH trying to get small
> businesses to part with their bux so I
> thought, WHICH businesses are selling HIGH
> TICKET items?

> I asked myself; WHO is selling HIGH TICKET
> items AND...WHAT would they WANT?

> Well...from my vast experiences in the
> trenches I remembered that the ONE THING
> these businesses WANTED was....QUALIFIED
> LEADS!

> So...I began researching what was available
> and who had a "Lead Program" for
> these types of biz...that was working!

> Fortunately...in the year 2002...we have
> this thingee called "The
> Internet". WOW! Did I find the stuff.

> I found companies making $500,000 a MONTH
> supplying these biz with
> "Qualified" Leads. I found one guy
> who is a "One-Man Show" (he
> doesn't even have someone answer his phone)
> who has over 300 businesses paying him a
> MINIMUM of $600 a month...$18,000 A
> MONTH...and his "Lead Generating
> System" does all the work for him,
> automatically.

> Once he gets an account...he
> "plugs" them into his system and
> he doesn't have to do another thing except
> send them a bill at the end of the month.
> His "System" does everything for
> him and all he has to do is...keep getting
> new accounts.

> WOW! THAT IS FOR ME!

> And...after doing more research I found only
> a handful of businesses trying to cover this
> vast NICHE MARKET....which means there's
> room for ME and a few others to jump in and
> pick up the gold nuggets lying on the floor.

> So...I think I've found the
> "perfect" biz (for ME anyway) A
> Biz where I can get clients REMOTELY via
> phone and fax. A Biz where clients HAVE
> MONEY and ARE WILLING TO SPEND IT...to the
> tune of $500 and up a month for my
> "service". (Just 20 of these
> clients can bring in $10,000 Monthly)

> PLUS...the "system" automatically
> does all the "work" for me.

> UTOPIA!

> So...I hope I've been able to "let you
> see into the mind of a
> "entroopeneer"! I look for
> "WANTS"!

> What do people WANT? AND...are they willing
> and able to PAY?

> And...does the fulfillment involve lots of
> work or very little?

> Thanks for reading....if you'd like to know
> more about my latest
> "venture"...send me an email.

> Don Alm...Entroopeneer


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