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SOWPub Business Forum Seeds of Wisdom Forum |
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Re: E-BOOK Readers – Who Are Those People?
Hi Glenn,
Thanks a lot for your reply. The reason I made this question is because that I have 4 different e-books – all from different niches. I am going to run ADS on Facebook. Facebook as my experience the hugely most buyers are 40+. Instagram far as I know is where the younger people are. However, probably on Instagram they are not the best buyers as Facebook. At least for my products. I have this e-book: "How to Create Your Website In Just 2 Days Easily and Quickly Without Having To Spend One “Fortune” and Without Being a Computer Nerd – Nor Depend On Anyone!" (The title is very long I believe). However, in this particular case, I wonder who could be the best market fit: • Mass market VS sophisticated market? • Younger people that are enough "techie savvy" – but not so much – to do it themselves? Without spending a fortune is important to younger people, usually they are not swimming in money (or have their own priorities); • Older people who like to do-it-yourself and just want things done quickly without "techie nerd stuff"? If they can save money on the process, great; The idea is this e-book be positioned to the people (as me) who hate nerds, complex technology, like to DIY and just want things done – without headaches. Your opinion Glenn? |
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