Starting an international business

Just because something is still legal in another country doesn't mean it is something you should do.

And especially in the weight-loss market. The players are big and have deep deep pockets - and their pockets are chocker-block.

Look at Brazil and their sudden silence about Stevia once Monsanto (the Devil) built a Nutrasweet factory there.

Leave the weight-loss market (supplements, etc.) to the other people. They (the big guys) are ruthless in getting rid of the competition (you don't think the FDA decision was because the ingredients is bad for you do you? Since when does the FDA actually care about what is good or not? Seems funny how it's only the small guys who are found "guilty" of selling things that are "bad" even if those things have nothing bad in them and are full of accepted ingredients - let Ben Suarez's No Hunger Bread story be your warning.)

Better to "fly low and collect the dough." Trying to take some action away from the big boys of the weight-loss industry is not flying low.

There are other reasons - legal reasons - for staying out of the weight-loss supplement market - even if it is "legal" in other countries. Class Action mean anything to you? (There's always someone looking to win the Sue-for-a-million-dollars lottery.)

My original advice still stands. Pick another project.

Michael Ross


Free of artificial sweeteners