How do you find Joint Venture Partners?

Hi Dave,

I would say - to find joint venture partners, contact them directly. That is, don't spam, but send individuals a specific individual email.

So, first find those people who fit the criteria you are looking for. Then, contact them directly, with an individual email (not a mass spammail).

It's as simple as that. Most people will respond to an individual email, that is not an obvious spammail.

One problem I see though is that your targeting is probably too broad. If you try to be everything to everybody, unfortunately you often may end up being nothing to nobody. You just end up being "one of the crowd" - among the "millions" of others who also try to be everything to everybody as well. But if you are much narrower in your targeting, then those in your target group will be more likely to take notice.

Hope that helps!

- Dien Rice


4 new business ideas every week