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SOWPub Business Forum Seeds of Wisdom Forum |
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Here are a few books on my list...
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Thanks for posting about this! Books are crazy, hip, and cool... (Yeah, I know, those words are so... uh... out of date! I feel like I'm positively out of the "jazz age"... But onwards. To the list of books!) I'm tempted by Malcolm Gladwell's new book, "Outliers". Has anyone read it? From the reviews I've found, it sounds like his main point is that "emotional intelligence" is a big factor in determining success. Though, from leafing through the book at the bookstore, it seems to be about a lot more than that. Has anyone read it? Another book I want to go through more thoroughly is the famous "Art of War" by Sun Tzu. I've read the book before, but I read it again recently. Contrary to popular opinion, the "Art of War" is not mainly about how to win through battles, but ideally it's about how to win without having a battle at all. A lot of it is about psychology! I've also started reading some Elmer Wheeler again. There's some wisdom in those "old classics"! And... I also feel the urge to re-read Joseph Sugarman's "Advertising Secrets of the Written Word". Well, that's my list so far. I'm sure more books will be added to it... Best wishes, Dien |
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