Do you have any questions for a Best Selling Author?

Greetings Gordon and Sowpub readers!

I have three questions I'd like to ask. Please select one item or summarize the entire three questions for your noted Author and friend. Here goes:

1. What are the hottest topics/content that sell during a recession? Any way to research this?

2. What are the best ways to reach your market today? Use internet only or combination of mailorder, voicemail, email marketing and internet?

3. How do you establish your price and what is the highest amount you could charge today?

I know that a lot of testing is indicated from my questions. But am asking this specifically for producing biz opp and how-to information for people wanting to start a home business in tough economic times. Thank You!