ANSWERS from a best selling author.

Gordon,

Sincere thanks & gratitude for the many years of experience in your reply!

What you have laid out is is a comprehensive marketing plan in a nutshell! As you recommended, I'm going to create the free report to get inquires. After your expert reconnaissance, the plan for both markets is to: 1. Start with the Internet, as it's very affordable. 2. When funding starts to roll in, test classifieds and space ads in print media. 3. When sales & receipts are steady and growing, upgrade to the direct mail route. We already have a good sales letter and am working on the written content as we speak. Like you said, all we need now is a proper" MODEL TO FOLLOW!" From your input and what I have learned here at the forum, it looks like we could have a good winner on our hands!

From your replies, here is what I have learned: 1. You are recommending to go slow and steady with lots of testing, planning and oversight to optimize the marketing dollars for targeting best qualified buyers and prospects. 2. There are several ways to reach the markets we are targeting. Start with
whatever you can afford and go from there. 3. Use guerilla marketing techniques and be conscious of timing, competition and budget.

Please reply and let me know if I have comprehended your marketing strategy and operations plan. I'm 55, and know that... you are my elder. I truly respect you for holding out a much needed hand. Again, I thank you for investing in me and SOWING the seeds of tiding and goodwill on earth for many generations to come.

With Utmost Respect,

donsonic