The excitement of Soap!

> I don't mean "soap operas" -
> though there's no denying those are exciting
> too.... I like it best when the evil twin
> kidnaps the good twin and trades places with
> him or her.... Uhhh.... back to the topic at
> hand! ;)

> I agree with you, I think Harvey Brody has a
> good thing going, from the sounds of it....

> Harvey Brody has posted once before on
> Sowpub....
> http://www.sowpub.com/cgi-bin/forum/webbbs_config.pl?read=5511
> Me too! I'm "hungry" for anything
> Harvey Brody will offer....

> Yes, I agree, his approach also uses a ton
> of leverage.

> By representing other people's products, he
> has leveraged their innovation and
> manufacturing abilities....

> By selling to big store chains like Sears,
> Wal-Mart, etc., he is leveraging their
> regular customers....

> From a leverage point of view, it seems
> close to the ultimate business!

> Yes.... it's leverage again....

> I think to make ordinary profits, you just
> have to keep in mind that "you have to
> sell something to somebody".

> But to make EXTRA-ordinary profits, you
> gotta use leverage, there's no way around
> it!

> Thanks Gordon.... I believe there is a heap
> of money in soaps, detergents, and so on.
> But any new product has to stand out from
> the crowd in some way....

> There are stores which specialize in these
> kinds of items. They sell all kinds of
> "specialty" soaps, for example -
> lavendar soap, sandalwood soap, rose-petal
> soap (I'm not so familiar with this, so I
> may have made some up, but you catch my
> drift!).

> There's a lot of "excitement" (and
> profits) in soap yet!

> - Dien Rice

It seems Harvey Brody may have taken
somewhat Generic and Mundane products
and added a little sizzle and romance to
them via his Private Labels. I would like
to learn some more about his techniques.
Thanks Gordon & Dien!

Best, Phil